Having customer service keep pace with explosive growth challenges the best of companies. In a bold move ACTHA has devised a relatively unique call back system. Should a customer or member call the help line and disconnect because a live service representative is not available to pick up immediately, a return call is made regardless if a message is left...or not.
ACTHA's Customer Service Manager, Andrew McNeill, initiated and installed the system and after the first month of operation ACTHA's customer service rating has soared. " It's motivating for us to hear the surprise in the voice of someone who disconnected. They are genuinely impressed that we'd care enough to make this effort. But anyone who knows ACTHA knows we do indeed care."
"We couldn't be more pleased with the results" says Tom Scrima ACTHA's GM. "A recent follow up survey of hundreds of ACTHA call ins showed over a 98% customer 5 star approval rating." ( 5 stars equates to a call being handled promptly and the issue being resolved). "It's dedicated staff members like Andrew that makes ACTHA ACTHA." Scrima concludes.
• To create an enjoyable venue showcasing the wonderful attributes of the great American trail horse and granting them the recognition they so richly deserve.
• To create a registry open to all breeds and a point designation system which will stay with each horse for its lifetime, thereby adding to their value and distinction.
• To create and enable humane treatment and employment options for horses in need.